Adobe is a worldwide renowned name which practically stands for quality photo and video editing software. It is however its freebie, Flash, that is used most extensively. We are actually depending on Flash technology when we view videos on a lot of websites and web servers.
According to New York Times, Adobe is going to make an announcement at the upcoming National Association of Broadcasters convention which would be held in Las Vegas, announcing that Flash would soon be extended to televisions.
This extension is beneficial to the users as they can enjoy the same videos not only on their PCs or phones but also on TV screens. As Adobe CEO Shantanu Narayen expected, televisions and set top boxes which support the Flash format may probably be launched into the US market at a later time in 2009.
"Coming generations of consumers clearly expect to get their content wherever they want on it, on any device, when they want it. This gets us where we want to go," said Disney CTO Bud Albers on one occasion. Disney is fully supportive on this advancement of Flash technology.
Adobe generates huge profits by selling softwares for Flash. It is estimated that 98% of all computers are installed with Flash and 80% of the videos online are viewed with Flash. Thanks to these impressive figures, Adobe reported a revenue of $3.5 billion, with net income being $871.8 million.
In view of the huge success of Flash, Microsoft introduced a new technology called Silverlight as an alternative for Flash. One of the selling points of Silverlight is that it supports HD 1080p video contents better.
Microsoft commented that HD capability would become the mainstream format for videos in the future. Brad Becker from Microsoft (who is a former executive of Adobe) said he "can't imagine what could be more important on a television than high video quality."
Adobe Flash, having almost no direct competitor for years, finally faces some challenges as Microsoft joins the competition of bridging the gap between computers and televisions with the introduction of Silverlight. - 29852
According to New York Times, Adobe is going to make an announcement at the upcoming National Association of Broadcasters convention which would be held in Las Vegas, announcing that Flash would soon be extended to televisions.
This extension is beneficial to the users as they can enjoy the same videos not only on their PCs or phones but also on TV screens. As Adobe CEO Shantanu Narayen expected, televisions and set top boxes which support the Flash format may probably be launched into the US market at a later time in 2009.
"Coming generations of consumers clearly expect to get their content wherever they want on it, on any device, when they want it. This gets us where we want to go," said Disney CTO Bud Albers on one occasion. Disney is fully supportive on this advancement of Flash technology.
Adobe generates huge profits by selling softwares for Flash. It is estimated that 98% of all computers are installed with Flash and 80% of the videos online are viewed with Flash. Thanks to these impressive figures, Adobe reported a revenue of $3.5 billion, with net income being $871.8 million.
In view of the huge success of Flash, Microsoft introduced a new technology called Silverlight as an alternative for Flash. One of the selling points of Silverlight is that it supports HD 1080p video contents better.
Microsoft commented that HD capability would become the mainstream format for videos in the future. Brad Becker from Microsoft (who is a former executive of Adobe) said he "can't imagine what could be more important on a television than high video quality."
Adobe Flash, having almost no direct competitor for years, finally faces some challenges as Microsoft joins the competition of bridging the gap between computers and televisions with the introduction of Silverlight. - 29852
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